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gmmarketingHeadline[0]='Make it harder for customers to walk away'
gmmarketingDescription[0]='The easiest money your business can get is from existing clients. Someone who has a relationship with you is much more likely to spend money with you again. Here are seven ways you can make it harder for existing customers to walk away from your business:'
gmmarketingURL[0]='http://www.bytestart.co.uk/content/marketing/articles/existing-customers-sales.shtml'
gmmarketingHeadline[1]='21 killer ideas to get free publicity'
gmmarketingDescription[1]='Here are 21 ideas you can use to get free publicity. With these PR tips you\'ll be able to make publicity a major part of your marketing mix.'
gmmarketingURL[1]='http://www.bytestart.co.uk/content/marketing/pr/free-publicity.shtml'
gmmarketingHeadline[2]='Top tips for getting a press release noticed'
gmmarketingDescription[2]='We receive hundreds of press releases each week in the Bytestart email box. Many relate to small business issues, and plenty of others do not. Out of one hundred, we typically might use just five. So, why do some releases hit the mark, and others don\'t?'
gmmarketingURL[2]='http://www.bytestart.co.uk/content/marketing/pr/press-release-tips.shtml'
gmmarketingHeadline[3]='6 tips to boost the online reputation of your business'
gmmarketingDescription[3]='If bad news or comments are made online about your business or brand, how do you go about protecting yourself and ensure that potential customers are not put off by negative content?'
gmmarketingURL[3]='http://www.bytestart.co.uk/content/marketing/online-marketing/protect-online-reputation.shtml'
gmmarketingHeadline[4]='Extending your reach – tips to maximise LinkedIn'
gmmarketingDescription[4]='With the incredible growth of social networking tools over the past year, we look at what LinkinIn does, and provide some useful tips on how to maximise your online profile.'
gmmarketingURL[4]='http://www.bytestart.co.uk/content/marketing/marketing-guides/linkedin-maximise.shtml'
gmmarketingHeadline[5]='How to manage the reputation of your business online'
gmmarketingDescription[5]='If you are just starting out in business, building an online reputation is extremely important. A positive online reputation can make or break a company and it’s a good idea to get started on this when a business is taking its first steps on the internet.'
gmmarketingURL[5]='http://www.bytestart.co.uk/content/marketing/online-marketing/online-reputation-tips.shtml'
gmmarketingHeadline[6]='Article marketing: friend or foe?'
gmmarketingDescription[6]='Article marketing – the practice of submitting written editorial to article publishing websites that then redistribute them to other sites throughout the internet – has slipped in and out of fashion in recent years, with commentators tending to fall into two camps: love it or hate it.'
gmmarketingURL[6]='http://www.bytestart.co.uk/content/marketing/online-marketing/article-marketing-guide.shtml'
gmmarketingHeadline[7]='Five expert branding tips for small companies'
gmmarketingDescription[7]='We\'re always on the look out for expert marketing tips and advice on Bytestart. In this piece, branding expert Mark Artus has provided us with five essential tips to help small businesses get their branding right.'
gmmarketingURL[7]='http://www.bytestart.co.uk/content/marketing/marketing-guides/5-branding-tips.shtml'


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