The Power of the ‘Pilot’ – 3 Reasons Why You Should Test Your New Business Before Launch

testing your business idea

Setting up a new business is an exciting, thrilling and all encompassing challenge. It is the best and most stretching form of personal and professional development that a person can do.

Creating and selling your own products and services, building a network of happy customers and managing your own time are just three of the perks that come with running your own business. But all too often, I meet entrepreneurs who are burnt out, stressed and lacking in sufficient income. This is often because they did not trial their business ideas before they got stuck in. So today, I want to convince you that you should ‘pilot’ your business idea before you launch your new venture for real. (more…)