A Guide to getting started with Customer Relationship Management (CRM) systems for small businesses

Tips on choosing CRM software

Are you struggling to get your sales and marketing processes clear, consistent and measureable?

If so, it may be time to invest in a CRM system. If used correctly such a platform can benefit fast-growing businesses and allow them to build their customer base whilst maintaining that personalised relationship which is essential for both B2B and B2C companies in today’s world.

To help you understand how CRM software can help you to boost sales, and what to look out for when choosing a CRM system, we asked Robert Stead of The Marketing Centre to share his insight; (more…)

5 Top Small Business Tools to Save You Time, Hassle & Money

If you are starting your own business, you can’t hope to succeed in today’s commercial world without employing good, time-saving technology. Fortunately, there are plenty of low-cost, or even, free tools out there that help small businesses to do those everyday tasks that much quicker and simpler. But, faced with dozens of different tools, the biggest problem is usually trying to work out which one offers the best solution.

So to help small business owners find the best time and money-saving tech tools, we asked Martin Bailey, author of The Useful Book of Gadgets, Gizmos and Apps, to share five of his favourite small business utilities that can give you the edge over your competition. (more…)