Why the customer relationship should now be TOP priority for any business

why the customer relationship is key for businesses

In the past, company leaders were focused first and foremost on the development of innovative products and operational excellence.

Today, customer satisfaction is the absolute number one priority – a point confirmed by almost every recent survey of top managers, with 89% of company leaders now seeing customer experience as their biggest differentiator.

Here, customer expert, Prof. Steven Van Belleghem explains why every business leader should view the customer relationship as the key to their future business success.

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Small Business and AI: Now, Next and Future

How new technologies affect small businesses

The kind of technological disruptions we are seeing raise questions for businesses of all sizes. What will work be like in the future? How will organisations adapt? How will they navigate their way to the ‘next horizon’?

How small businesses, in particular, respond to the challenges and exploit the benefits of smart technologies such as artificial intelligence (AI) will be a key determinant of their success going forward.

So what should you do to make sure your business benefits from new technologies like artificial intelligence, and doesn’t become obsolete? (more…)