How to promote and manage your brand on social media

Social media is widely hailed as the latest big thing in brand perception and reputation management. With the number of people using social media growing by the day, more and more businesses are recognising the need to connect with this audience.
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Blogging – How the rules have changed in PR

“I think it’s called the Internet or something – blogs is it? – I don’t know, I’ve only just got used to letters John, I haven’t got used to all this new technology.”

John Prescott talking to John Humphreys on Radio 4’s Today programme
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