No matter what industry you’re in, there are organisations that recognise and reward those that excel above the competition.
When you’re concentrating on finding your feet as a business, you may think that awards should be put on the back-burner. However, you can learn a lot by paying attention to industry awards. (more…)
One of the time-tested ways of establishing yourself as a standard in your industry is to win an award. An industry-recognised award serves as an independent endorsement of your company’s quality. And more importantly it’s an evaluation that potential customers are more likely to trust, than any marketing material you can produce.
We know that social proof is one of the most influential factors in a consumer’s decision making. In a survey by Zendesk, 88% of participants were influenced by an online customer service review and consumer reviews are nearly 12 times more trusted than descriptions that come from manufacturers.
Awards are like the ultimate review or testimonial. Usually, they come through from a trusted, independent authority with the expertise to give a well-informed judgement on your business, so your customers and the wider marketplace are going to see that as proof that your business can be trusted.
With Global Entrepreneurship Week in full-swing, businesses are being urged to submit their entries for the 2016 Shell Springboard Program before the deadline for applications closes on Friday 20th, November.
The Shell Springboard Program offers funding awards of up to £150,000 to small enterprises with innovative, commercially viable business ideas that reduce carbon emissions and help in the move to a lower carbon economy.
Successful applicants will also enjoy the benefits of networking with the key players in the low-carbon sector and exciting publicity opportunities.