Leadership is one of the most written about topics in business. You can be an ‘Authentic Leader’, a ‘Facilitative Leader’ or an ‘Agile Leader’, to select words from just three of the recently published leadership titles.
These words fast risk becoming clichés. Some may have currency, others do not. What is true is that there is no one, indisputable, formula for effective leadership. (more…)
Start-ups and small businesses have to be prudent in their go-to-market activities. There isn’t the budget to splash out on extensive marketing campaigns, or the time for spray and pray customer targeting.
As a business owner, you are often the face of the business at every turn. Whether you’re dealing with customers, suppliers, partners or staff, what you do matters and sets the tone for your whole business.
How successful you are often comes down to how good you are at persuading and influencing people. With these skills being so important, we asked behaviour expert, Ally Yates, to outline how you can become more persuasive in business. (more…)