We’ve all heard it; “You just have to be using social media marketing.”
And the response from many business owners is; “I’m keen to try using social media to promote my small business but I’m not sure where to start.”
If this sounds like you, here are ten simple but effective tips that will help any business starting out with social media, no matter how big or small your budget.
The term mobile commerce is another digital marketing phrase which often gets thrown around. For many small businesses, it can certainly be difficult to understand the technologies and the benefits which m-commerce can bring to your company.
In this guide, we look at the basics of going mobile, how it can be profitable for your start-up or small business, and include some tips on what you need to look out for when taking your business into the world of mobile commerce.
Year on year, the e-commerce industry continues to boom with more and more companies moving to the web.
The rapid pace of business is amplified online, with the proliferation of apps, new technologies and seemingly daily digital changes affecting how you operate.
Analysts and experts are always attempting to predict the latest trends and developments which could make the most difference to online retailers, so we’ve pulled together some of the most talked about, and hotly anticipated predictions for the e-commerce marketplace in 2015.
We’ve focused on the developments we think could affect your business the most in the next 12 months. Whilst some of these online retailing trends have been developing year on year, others may just be set to explode in 2015 (more…)
Wireless is becoming an increasingly popular way for businesses to share information and work away form the office. According to a survey of 625 SMEs, more than a quarter of staff already does some work from home* – and this figure seems to be growing faster than ever.
In the information age we live in, it’s business suicide to ignore the endless possibilities of the internet. In other words: Get yourself a website. It should be the first marketing task you carry out with your new business.