The start-up survival guide – 6 tips to get beyond the early years

Statistics from HMRC show that around 80% of companies registering for VAT cease trading within three years, and this statistic has held true for many years now.

With the chances of survival so slim, it’s a wonder so many people decide to take the plunge and start their own business. Anybody that manages to steer a start-up safely through these crucial early years, has done so against the odds and should be heartily congratulated on this achievement.

So what are the secrets to surviving the start-up years, and thriving beyond? (more…)

A Guide to Income Protection Insurance for Sole Traders & Start-Ups

buying income protection insurance business owner

Making the decision to become self-employed can be daunting, especially if you’ve been an employee on a regular salary with all the perks that can bring, like a pension, holidays and sickness pay.

The transition from this relative security to going it alone is not always easy, but there are steps you can take to help protect you financially should the need arise, allowing you to concentrate on growing and developing your business. (more…)

How One-to-One marketing can help start-ups to promote, pitch and sell more effectively

As a start-up, you often don’t know the best ways to market your new business, or what works and what doesn’t.

The good news is; whether you’re selling to a market of ten or ten million, one of the most effective ways to learn how to improve your marketing is to talk with a single person and sell something to them.

Here’s how you can develop stronger sales messages, build your customer base and grow your new business by harnessing the power of one-to-one marketing.
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Maintain a healthy work-life balance

Keeping a sensible balance between the time you spend working and your free time can be a major challenge in all types of business, but there are some simple steps you can take to give yourself the best possible chance of striking a healthy balance.
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