What Creativity Can Do for Your Bottom Line

How creativity boosts profits

If you’re running your own small business, or thinking about starting one, then chances are that you’re already creative and putting your ideas into practice.

But as any business owner knows that your initial idea is often just the start. (more…)

How to out-think your business competition

Brainstorming, problem solving & decision making

A standard approach to the resolution of business problems is to ‘brainstorm’ a range of possible solutions. The problem is that the method doesn’t work!

How many times have you sat through a brainstorming session and thought ‘I could have produced that list of solutions on my own?’ How many times has the most senior or dominant person in the group railroaded everyone else into accepting their solutions at the expense of potentially good ideas from quieter or less senior participants?

So, if you want to out-smart your competitors, you need to start using some smart thinking techniques. (more…)